Tokenizing Telegram Stickers: A New Revenue Stream for Artists

A New Era for Artists on TON

Xircus
5 min readFeb 25, 2025

Tokenizing Telegram stickers is revolution革命izing how artists earn from their creativity, unlocking a lucrative revenue stream powered by The Open Network (TON) blockchain and Telegram’s massive reach. With over 950 million users as of April 2025, Telegram is a cultural powerhouse, and its stickers — sent 500 billion times monthly — are at the heart of this ecosystem. By turning these digital designs into tradable NFTs, artists can bypass traditional gatekeepers like galleries and platforms, keeping more control and profit. Xircus, the premier NFT marketplace deployer for TON, simplifies this process, making it accessible to creators of all levels. Here’s how tokenizing Telegram stickers works, why it’s a game-changer, and how you can start cashing in today.

The Sticker Economy: A Cultural Force Meets Blockchain

Telegram stickers are more than just chat embellishments — they’re a cultural force shaping memes, trends, and conversations worldwide. With 500 billion stickers sent each month, they’ve become a beloved part of Telegram’s 950 million-user ecosystem. Since December 2024, initiatives like Sticker Shop have pioneered their tokenization, turning these designs into NFTs on TON. Limited-edition packs — say, 5,000 units — are sold using Stars (Telegram’s in-app currency), instantly transforming a free asset into a scarce, tradable commodity on marketplaces like Getgems.

For artists, this isn’t just a fleeting trend — it’s a sustainable business model. A sticker pack priced at 50 Stars (roughly $1-$2 in Toncoin) could generate thousands in upfront revenue. For example, a 5,000-unit pack at 50 Stars each nets $5,000-$10,000, depending on conversion rates. Plus, artists earn royalties — typically 5%-10% — on secondary sales as collectors trade their NFTs. This dual-income potential marks a seismic shift from traditional art sales, where intermediaries often claim hefty cuts.

How Artists Cash In: A Simple, Profitable Process

Turning Telegram stickers into NFTs is straightforward and artist-friendly, especially with tools like Xircus. Here’s the process:

  1. Design Your Sticker Pack: Create a collection — cute characters, witty memes, or niche designs — that resonates with Telegram’s diverse audience.
  2. Mint on TON: Use TON’s blockchain to tokenize your stickers as NFTs. With fees under $0.01 per mint (compared to Ethereum’s $20-$100), a 100-sticker collection costs just $1 to launch.
  3. Sell via Sticker Shop or Xircus: List your pack on Sticker Shop for instant exposure, or deploy a custom marketplace with Xircus to keep your brand front and center. Initial sales might earn $500 for a small collection, with profits scaling as demand grows.
  4. Earn Passive Income: As collectors trade your stickers on secondary markets like Getgems, you pocket royalties — say, $10 per rare sticker resale — adding a steady income stream.

Xircus enhances this by offering a no-code platform to deploy branded marketplaces. Artists retain 100% of their creative vision and profits, free from platform restrictions or high fees. For a $1 minting cost, an artist could see hundreds — or thousands — in returns, making this one of the most cost-effective ways to monetize digital art.

Real-World Example: “Pixel Pals” Shows the Potential

Consider “Pixel Pals,” a fictional 10,000-unit sticker pack created by a freelance artist. Priced at 100 Stars each (about $2-$3 in Toncoin), the initial drop generates $20,000-$30,000. As collectors trade these NFTs on Getgems — say, a rare sticker resells for $20 — the artist earns a 5% royalty, or $1 per trade. With just 50–100 monthly trades, that’s an extra $50-$100 in passive income. Compare this to traditional art sales, where galleries often take 50% commissions, leaving artists with far less. Telegram’s 950 million users fuel demand, especially for viral or community-driven designs, ensuring “Pixel Pals” isn’t just a one-off win but a growing revenue source.

Why It’s Sustainable: Utility Meets Scarcity

Unlike the speculative NFT bubbles of the past, tokenized Telegram stickers have staying power. Their utility — being used daily in chats — adds intrinsic value beyond mere collectibility. Players display them proudly, driving organic demand, while TON’s blockchain ensures scarcity through limited-edition releases. Artists also retain control, avoiding reliance on centralized platforms. Xircus takes this further with on-chain storage, guaranteeing your stickers live forever on TON, even if platforms like Sticker Shop evolve or shift focus. This blend of function, rarity, and independence makes sticker NFTs a sustainable model for creators.

Getting Started: No Coding, Just Creativity

You don’t need to be a tech wizard to tokenize Telegram stickers — just a creative spark. Here’s how to begin:

  • Join Xircus: Sign up on the Xircus platform, designed for TON projects, and explore its no-code tools.
  • Design Your Pack: Craft a sticker collection that stands out — think bold, funny, or hyper-local to Telegram’s audience.
  • Launch on TON: Mint your NFTs and deploy a marketplace with Xircus in minutes, leveraging TON’s low-cost blockchain.
  • Promote and Profit: Share your launch in Telegram groups, channels, or mini-apps, and watch your revenue grow as fans snap up your designs.

With Xircus, the barriers to entry are virtually nonexistent, making this accessible to artists worldwide.

Tips for Success with Sticker NFTs

To maximize your earnings, try these strategies:

  • Tap Telegram Communities: Promote in meme or crypto-focused Telegram groups to reach eager buyers.
  • Start Small: Launch a 100-unit pack to test demand, then scale up with larger drops.
  • Optimize Online: Use keywords like “tokenize Telegram stickers” and “Xircus NFT marketplace” on your site or socials for Google visibility.
  • Add Rarity: Include ultra-rare stickers in your pack to boost secondary sales and royalties.

Conclusion: Xircus — Your Gateway to Sticker NFT Success

Tokenizing Telegram stickers is a game-changer for artists, blending TON’s blockchain efficiency with Telegram’s vast reach to create a lucrative new revenue stream. Xircus, the Telegram low-code/no-code infrastructure on TON, simplifies this process, letting you design, mint, and sell with ease while keeping your profits and vision intact.

Ready to turn your art into NFT gold? Join the Xircus community on Telegram at https://t.me/xircus today, start tokenizing Telegram stickers, and unlock a world of creative and financial freedom. The sticker economy is booming — don’t miss your chance to cash in!

PS. Read this to jump on the bandwagon and catch the hype to build your own NFT Marketplace on TON

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Xircus
Xircus

Written by Xircus

No-code and low-code solutions for Telegram, TON, NFTs, AI, DeFi, e-Commerce, Launchpads, Social, Gaming & Prediction Markets for Web3, Backed by TON & HashKey

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